4.

Our impact in numbers

In this section

We believe that, to drive real change, impact should be measured

At Ananda we believe that ‘doing good’ is no longer just a matter of ethics – it’s also good business. To prove this, we have been tracking quantifiable impact KPIs over time and we proudly share the outcomes on this report.

Our track record speaks for itself:

35

companies

companies in our portfolio

100%

companies

currently in our portfolio signed our Impact Clause

343+

million 

has been invested in our portfolio companies by us and our co-investors

4,100+

jobs

created through our portfolio companies

(+300 jobs created in 2022)

19+

million 

people have benefitted directly from the solutions in our portfolio

500

thousand

school pupils improved their learning outcomes

48%

diverse founding teams in our portfolio (gender, ethnicity, disability)

55%

diversity within the Ananda team (gender, ethnicity, disability)

15

SDGs

addressed by our portfolio companies

7

planetary

boundaries addressed

So far we invested in 35 companies and 8 of them have had an exit.

ACTIVE (2023)

EXITED

Each of our portfolio companies has a unique mission and solution to tackle the world biggest challenges at scale. For this reason, at the beginning of a company investment period, we work together to define a unique set of impact KPIs and targets that are closely linked to each company business model. If the business grows, the impact grows. This ensures there is no trade-off between impact and profitability—because true impact has to be built into a company’s DNA.

Each companies growth contributes to our vision of leveraging capitalism to deliver positive impact to people and planet at scale. We visualise the combined Portfolio Impact as ‘impact multiples’. Here is how they are calculated:

$$M_c = \sum_{x} \left( \frac{R_x}{T_x} \cdot w_x \right)$$
Mc = Company Impact Multiple | x = Impact Indicator | R = Impact realized | T = Impact target | w = weight

$$M_p = \sum_{c} \frac{M_c \cdot I_c}{I_p}$$
Mp = Portfolio Impact Multiple | Ic = Total Investment Company | I = Total Investment Portfolio (fund)

At the company level, the realised impact values are divided by the target values and then weighted to determine the Company Impact Multiple. On the basis of the Impact Multiples of each portfolio company an overall Portfolio Impact Multiple is calculated.

An impact multiple over 1 means we have exceeded our impact targets, a multiple of less than 1 means we have not met our impact targets (yet).

*preliminary

Fund II has been the first fund in Europe linking impact and carry, so we are especially proud to show that the theory holds up in real life. With Fund II we have already surpassed our impact targets by 30%. This is an important milestone to us.

Fund III is currently closer to the middle of the fund life cycle and on a good trajectory towards achieving the impact goals as well. To increase the understanding of impact multiples along fund life cycles, we have included the multiple for Fund IV. As we are still at the beginning of the fund, the available data is limited.

While the impact KPIs are the core part of how we assess the output of our portfolio companies, we strongly believe that this should go hand in hand with fair and sustainable internal processes.

For this reason we have launched a project to efficiently collect a total of 53 ESG data points from each portfolio company. Here are some selected metrics from our data collection conducted in H1 2023 covering the year 2022.

Environmental

28%

percentage of Companies which measured their footprint on 2022

38%

percentage of Companies which have an Environmental Policy

Social

63%

have policies relating to diversity and equal opportunity

65%

have hiring processes in place 
to ensure unbiased hiring

88%

monitor the happiness, engagement, and mental health 
of employees

16%

Unadjusted Gender Pay Gap*

*for comparison: on average 23% in European startups.
 Source: Sifted (https://sifted.eu/articles/how-to-fix-gender-pay-gap)

Percentage of employees by gender

49%

51%

0.1%

C-level management by gender**

23%

77%

**for comparison: average of 17% female in European start-ups & scale-ups.
Source: Figures (https://figures.hr/post/proportion-of-women-amongst-managerial-positions)

Governance

81%

have a data privacy policy

59%

have a code of conduct

63%

female representation on the board***

***for comparison: 55% in Europe on average
Source: Sifted (https://sifted.eu/articles/startup-boards-still-a-boys-club)

Johannes Weber

Managing Partner & Founder

Ananda Impact Ventures

Photo of Johannes Weber, CEO & Cofounder of Ananda Impact Ventures, a pioneer in the German impact venture market.

Real impact is about mission alignment—and that should be more than just a slogan. You should be able to see it in numbers that refer to tangible metrics and outcomes.”

Impact Investing: a model for saving our world

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